Indian cricket players will soon adorn shirts with the three Adidas stripes thanks to the global athleisure company taking over as the new kit sponsor of the team.
After MPL canceled their contract, a lesser-known apparel business, Killer, has been funding India’s uniforms. During a three-year contract, the MPL had been paying the Indian board 65 lakhs every match and 9 crores in royalties.
After Nike chose to end their 14-year partnership with Indian cricket in 2020, the BCCI has been searching for a reputable kit sponsor for quite some time.
